Career Resources by Discipline/Major

Sport Management

What can I do with this Discipline/major?

Common Career Titles for Sport Management from the Occupational Outlook Handbook:
Advertising, Promotions and Marketing Managers
Recreation Workers
Sales Manager
Wholesale and Manufacturing Sales Representative


Other Job Titles:
Athletic Business Manager
Athletic Director
Compliance Director
Corporate Sales  Director
Director of Ticket Sales
Facilities Coordinator
Fitness Manager
Intramural Director of Campus Recreation
Marketing and Promotions Director
Professional Sports Team Manager
Program Director in Community Sports Program
Sporting Goods Sales Representative
Sports Attorney


Additional Resources - Careers in Sport Management

  • LinkedIn Field of Study Explorer is designed to help students explore the wide range of careers LinkedIn members have pursued based on their major. Sign in to your account and go to Interests > Education > See fields of study

Vault Downloadable Guides

  • Career Launcher: Professional Sports Organizations

Follow these instructions to download the guides listed above:

  1. Log in to (The first time you log in, you will need to follow the "New to Vault?" instructions. You must use your TU email address to create an account.)
  2. Click on the "Guides" tab on the far right
  3. Click on "All Guides (A to Z)" and scroll through the list to find the title you want.
  4. Click the "View Guide" button to access the guide

Internships and Research Opportunities

Getting applied experience in your field is critical. The following resources will allow you to learn more about your department’s opportunities and process, as well introduce you to other major-specific internship posting resources.


TU Sport Management Internship Coordinator: Dr. Jessica Braunstein-Minkove


Research/Internship Opportunities:

Careers and Jobs

The resources below are a starting point for your job search. In addition to making use of the Internet to do research, we encourage you to talk to people in the fields you are interested in (don’t forget to use TU’s Career Mentor Database) to learn more about specific opportunities and organizations.


The sample resumes are provided for your information. We encourage you to look at the resume sample for your major in addition to the other samples that are included in our resume sample database.

Below are sample interview questions for your field. In preparing for the interview, you’ll also want to review common interview questions (PDF) asked of all majors, thoroughly research the organization, dress professionally, and visit the Interview Skills section of the Career Center’s Web site. You can practice your interview skills online via Big Interview or schedule a mock interview with a Career Center staff member.


Coaching, Athletic Director Related Questions:

  • How would you deal with those that have academic problems?
  • How would you get parents involved?
  • How would you promote your program to the public and in school?
  • A parent approaches you on a Friday night after a game to discuss an issue, how do you handle it?
  • How do you measure success?
  • What is your coaching philosophy?
  • How you will make sure you’re running a safe program?

Sports Marketing Related Questions:

  • What do you know about our team/products?
  • Tell me about a successful marketing campaign you helped developed?
  • Name a time you had very little guidance in your work, and what did you do?
  • If you had a marketing budget of [$500,000] what would you do with it for this team/company?
  • Tell us about a time you worked with executive-level employees.

Sports Sales Related Questions:

  • What would you do if a customer/client asked you about a product you did not know about?
  • What do you know about our product?
  • Are you comfortable making cold calls?
  • What sales experience do you have?
  • Have you consistently met your sales goals?
  • What is more important, a quality product or excellent customer service?
  • What makes you a good sales person?

Health and Fitness Related Questions:

  • What certifications do you have?
  • How do you keep your fitness training knowledge up to date?
  • What group courses have you taught?
  • What diet and nutrition education have you received?
  • What experience do you have with customer service?
  • Walk me through how you start a class from the very beginning to the end of the warm up.
  • What evaluations do you conduct on a new client who wants to begin a fitness regimen?
  • How important is nutrition to you in creating clients' regimens?
  • How do you simultaneously help clients at different levels of physical ability during a workout class?
  • Tell me about a time when a client was unhappy with your work. How did you handle the situation?
  • Imagine a client is discouraged during a training session. How do you keep him or her motivated?
  • What training regimen would you offer a client who says he or she strictly wants to lose weight?
  • If a client complains about a previous injury, how would you handle that when constructing a fitness regimen for him or her?

Recreation Related Questions:

  • Describe actions you would take to ensure communication among staff, co-workers, the Recreation Department, and your immediate supervisor.
  • Tell us of an event when you collaborated an event with multiple organizations.
  • Describe your method of supervision. Give examples of how you would manage programs to ensure quality service, appropriate behavior and build morale.
  • An employee has been late 3 days in a row. They always seem to have a reasonable explanation. How would you deal with the situation?
  • You are assisting a teen in the office; a father comes into the office and is very upset. He starts yelling at you because another staff member kicked his child out of program for the day. How do you handle this situation?
  • What roles do non-competitive sports play in a recreation program?
  • Describe a situation where inappropriate behavior produced bad teamwork that was at the expense of the program. And then, if you had been the supervisor and wanted to solve the problem, how would you have done it and how would you have described the problem to the staff?
  • What types of staff training would you recommend to maintain quality customer service?
  • Describe your experience preparing and implementing a budget. How do you keep track and monitor your expenditures?
  • What types of programming would you include in the daily operations of a community center?
  • What steps would you take to plan and prepare for a special event at your facility? How would you measure the success of the event?

Event Management Related Questions:

  • What were the biggest pressures you had to deal with during your internship experience?
  • What have you done that shows initiative and a willingness to work?
  • Do you feel you work well under pressure? Provide an example.
  • Describe a high-pressure situation you had to handle at work. Describe the situation, who was involved, and what you did in terms of the situation.
  • You are coordinating a large stadium event where you expect 8,000 people to attend. How do you preplan for this event?
  • Tell us about a time when you thought “outside of the box” to achieve a particular goal.
  • Describe for us a situation that would demonstrate the level of confidence that you have in yourself.
  • In this position, you must interact successfully with people, clients, upper management, subordinates, etc. in order to make a positive impact. Can you sketch out two or three key strengths you feel you have in dealing with people?
  • Tell us about the most effective contribution you have made as part of a task group or special project team.
  • How do you handle the media?

Facility Management Related Questions:

  • What is your strategy to deal with the operational process and challenges?
  • Discuss your ability to manage the required facilities by maintaining and improving the standards of working.
  • Explain the various facility tools and procedures required to enhance the productivity of your department and to meet the heavy work targets?
  • What have you learned from your past jobs that related to Facilities manager?
  • What is your experience with meeting planning and calendar maintenance?
  • How do you coordinate and schedule a meeting?
  • Name the risks of having an ineffective records management program.

Collegiate/Professional Athletics Related Questions:

  • What is it about our institution that interests you? (Why do you want to work for our institution?)
  • What is the purpose of athletics on a college campus?
  • What is your coaching philosophy (for a coaching position)?
  • What are your career goals?
  • What are some qualities that make you a good athletic director?
  • If you could change anything about how college sports were conducted, what would it be?
  • Who are some of your mentors? Who do you consult if you have a problem?

Professional Associations

Professional associations offer many benefits to students, often including reduced-price membership, mentorship programs, “careers in…” information, job and internship listings, field-related conferences and publications, and much more. Be sure to check out sections on the associations’ websites related to students, education, careers, etc.

Related Towson University Student Organizations:



The Career Center
7800 York Road Building, Suite 206 (map)
Hours: Monday - Friday, 8 a.m. - 5 p.m.
Call to schedule an appointment.
Express Hours Fall and Spring Semester: Monday – Thursday, 1 - 4 p.m.
(No appointment needed for 15-minute consultation)

Phone: 410-704-2233
Fax: 410-704-3459

Department of Kinesiology

Academic Advising

Study Abroad

Career Mentor Database

Related Student Groups

Related resources: sport management book cover

Learn more about careers in sport management by visiting the career resource library.

Follow us




University Police

Closings & News
410-704-NEWS (6397)

Text Alerts
Sign up now