College of Business & Economics

The Associate

Associate Competition

2014 marks the tenth anniversary of the College of Business and Economics’ signature business case competition—The Associate.

About the Associate

The Associate is the College of Business and Economics' signature business case competition adapted from the NBC series The Apprentice. Held each spring, the competition provides students with a memorable, once-in-a-lifetime opportunity to showcase their business acumen, while learning invaluable lessons from successful business leaders.

Throughout the course of the competition, area companies pose real-world business cases to eight graduating seniors, who split into two teams. One candidate is let go from the competition on a weekly basis until the final boardroom session when "The Associate" is named.

Examples of weekly cases include planning round table events, organizing the consolidation of office space and developing a marketing plan. Participating companies have included Bank of America, McCormick and Company, r2Integrated, Sherwin Williams, Target, and UBS Financial Services.

>> Meet the CBE's "Donalds"

Boardroom Sessions 2014

All boardroom sessions take place at 5 p.m. in Stephens Hall, Room 216, except the final presentations, which will take place in Room 310.

Feb. 11: Candidate Intros

Feb. 18: Case 1 Presentations

Feb. 25: Case 2 Presentations

March 4: Case 3 Presentations

March 11: Case 4 Presentations

March 25: Candidate Interviews, finalists announced

April 1: Final Presentations, Reception

'You're Hired!'

The Associate is more than just a competition. For 10 years, it has shaped the lives of students in remarkable ways.

Read more.

College of Business & Economics

Phone: 410-704-3496
Fax: 410-704-2300

Office Location

Stephens Hall, Room 218
Hours: Monday - Friday
8 a.m. - 5 p.m.

Mailing Address

College of Business & Economics
Towson University
8000 York Road
Towson, MD 21252-0001