Jessica Varsa, AICP, LEED AP, joined the RESI team in early 2013 as a Senior Research Associate. In this capacity she contributes to economic impact analyses and land use planning related tasks, as well as business development. Prior to coming on board at RESI, Ms. Varsa served the US Office of Housing and Urban Development, providing technical assistance to recipients of Sustainable Communities grants in developing and calculating performance measures.
In her prior roles, Ms. Varsa has served clients in the private, public and non-profit sectors, conducting research, technical analysis, and marketing focusing on urban planning and economic development. She is skilled in economic and public policy analysis, community development, downtown revitalization strategies, public outreach, market research, and urban economics. Ms. Varsa performed research on California's climate change legislation, AB 32, analyzing the impacts of land use on greenhouse gas emissions under a cap-and-trade program. Ms. Varsa is experienced in measuring the feasibility of market-based land conservation strategies, including Transferrable Development Rights (TDRs), for municipalities and regions.
Ms. Varsa received her B.A. in Economics from the University of Montana and a M.R.P in City and Regional Planning from Cornell University. She is a member of the American Planning Association and the American Institute of Certified Planners. Outside of work, Jessica enjoys traveling to new cities, exploring rivers and mountains, and rooting on the Baltimore Orioles.