Whatever your communication goal may be, this program helps you gain the knowledge, skills and abilities required to research, plan, implement and evaluate communications strategies to achieve organizational goals.
The Master of Science in communication management program offers both professional and research-oriented coursework with an emphasis on public relations and strategic communication. Our curriculum covers a wide range of communication topics including crisis communication, social media and content strategies, corporate communication, and media and politics, allowing students from different backgrounds to gain essential knowledge and learn valuable skills for academic and professional success. Many students enter the program with professional experience in communication-based jobs. They use the graduate program to master familiar concepts or focus on new areas of communication.
In this hybrid program, students can complete at least 50% (a total of 18 credits) of the 36-credit degree requirement online. Our theory and method courses provide you with the academic tools needed to complete the final components of the program. You have three options including: comprehensive exams, a professional project, or a thesis. In addition to completing mass communication courses, you can choose from a wide variety of elective courses across university graduate programs. Your coursework and professors will help you expand your knowledge of strategic communication and public relations. View the admission and degree requirements in the Graduate Catalog.
“Students from our program come away with practical knowledge in many areas of study that keep them at the forefront of an ever-changing corporate and academic landscape. Such skills include:
Towson University is a premier academic research institution in the University System of Maryland. Situated minutes away from Baltimore and an hour away from Washington, DC, Towson University’s locale provides ample opportunities for real-world experience while providing a traditional academic campus environment.
With online, hybrid and evening courses, this program is designed to meet the needs of busy professionals.
As the only program in the Mid-Atlantic with an emphasis on strategic public relations and integrated communications, this program allows students from different backgrounds to gain valuable skills for a dynamic world.
Small class sizes and experienced, knowledgeable faculty provide an opportunity to network with instructors and fellow classmates.
Director of Communication, Director of Public Relations, Marketing and Communications Manager, Doctoral Candidate